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CONSULTANTS SPECIALIZING IN

LIVE EVENT PARTNERSHIP

AND

EXPERIENTIAL STRATEGY

We are passionate about the live experience and believe in its ability to influence culture. We believe that producing unforgettable events while also aligning with relevant on brand partners enhances the live experience.

We Believe Live Experiences…

...GROW ENGAGEMENT.

...CREATE CONTENT.

...FUEL BUZZ.

...GENERATE WORD-OF-MOUTH.

...ATTRACT PRESS.

...CHANGE PERCEPTION.

...ENCOURAGE CONSIDERATION.

...MAKE MEMORIES.

About
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about us

hi*fi Partners was built as a consultancy to bridge the gap between brands and event properties. We  leverage our experience, our expertise and deep relationships to help grow the live event category one property and one brand at a time.

 

We advise our clients on making impactful partnership decisions, maximizing the value and positively influencing desired goals so that the overall experience works for every stakeholder.

We work with BRANDS large and small, connecting them to their target audiences in authentic and relevant ways by leveraging people’s passion points to evoke a change in behavior.

We consult EVENT PROPERTIES throughout the sponsorship voyage by attracting, managing and retaining brand partners with the ultimate goal of helping create valuable propositions that deliver on their return of investment.

Our Core POV is simple: that live experience partnerships are most successful when ALL THREE stakeholders - the brand, the event property and the attendees - see value.

We view these efforts through the lens of culture because we are experience junkies, coolhunters, and voracious consumers of pop culture. And we’re eager to help brands and properties who share our vision.

OUR SERVICES

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EVENT PROPERTY CONSULTING

  • Partnership Strategy

  • Property Asset Audit and Valuation

  • Research and Insights

  • Property Representation

  • Business Development and Sponsor Procurement

  • Contract Negotiation and Execution

  • Client Services

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brand

consulting

  • Sponsorship and Live Event Strategy

  • Experiential Strategy and Creative Consultancy

  • Sponsorship Audit

  • Research and Insights

  • Contract Negotiation and Execution

  • Sponsorship and Experiential Execution

Services
Work

our work

We have over a dozen years of hands-on experience working with some of the largest and most influential live event properties in the U.S. and some of biggest and most relevant global brands.

Partners

partners we've worked with

1800 Tequila

Adobe

Aether

Airbnb

Alex and Ani

Ambercrombie & Fitch

Angry Orchard

Anheuser Busch

BAI Beverages

Bank of the West

Barclays Center

Barefoot Wines

BBC America

Bear Naked

Bell's Brewery

Ben & Jerry’s

Bloom Farms

Blue Chair Bay Rum

Bonnaroo Music & Arts Festival

Bose

BravoTV

Brown-Forman

Cannonball Wines

Canon

Captain Morgan Rum

Chipotle

Comedy Central

Coney Island Root Beer

Crazy Mountain Brewing Company

Credit Karma

Crook & Marker Spiked Seltzer

Deep Eddy Vodka

DELL

Desert Daze Festival

Diageo

E&J Gallo

El Silencio Mezcal

Espolon Tequila

Esquire Network

Eventbrite

Fender

GoGo Squeez

IFC Network

iHeartMedia

Intel

Jack Daniels

Jim Beam

Jose Cuervo

KIVA Confections

Kohler

Krave Jerky

KYLA Hard Kombucha

Lagunitas Beer

Larceny Bourbon

LG

Life is good

Lincoln Motors

Live Nation

Lyft

M&M/Mars

Maestro Dobel Tequila

Magic Hat Brewing Company

Martin Guitar

Mike's Hard Lemonade

MillerCoors

The North Face

The Orange Theory

Oskar Blues Beer

Outside Lands Music & Arts Festival

Pabst Blue Ribbon

Pandora

PAX

Pedialyte

Pernod Ricard

Proximo Spirits

Red Light Management

Samsonite

Samuel Adams

San Pellegrino

Sierra Nevada

Smirnoff Ice

Squarespace

St. Jude Children's Research Hospital

Sugar In The Raw

Teva

Tito's Handmade Vodka

Twitter

US Cellular

Ustream

Visa

White Claw Spiked Seltzer

Wild Turkey

William Grant & Sons

GET IN TOUCH
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Tel: 917.673.6519

alex@hifipartners.co

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